Growing up in a small Lincolnshire market town near the East coast, Joe decided that life as a farmer or fisherman sounded far too much like hard work so opted for a degree in Media & Journalism. When that opened the door to a dream job at Football Manager - launching their Bebo page no less - a career in marketing was born. With experience on both client and agency side, he’s used his skills to sell; the city of Birmingham, bathroom taps, football socks, tiles, car parts and a bit of everything in between. As co-founder of Proof3 in 2022, Joe now channels his penchant for good, honest customer experiences into working with ambitious businesses who share the same values. Also loves cloudy DDH beers, Grimsby Town FC and attempting to play golf.