Insights

Level up your eCommerce game with our insights, advice and guides from our team of Digital Experience, Paid Media & SEO experts.

Discover how Nosto enhances Magento stores through advanced personalisation techniques. Success stories showcase impressive outcomes, such as a 50% increase in average order value. With seamless integration, Nosto allows retailers to tailor content and recommendations based on customer behaviour, significantly enhancing the shopping experience.
Boost your Shopify store's performance with essential tools that elevate customer experience and streamline operations. From customer journey analysis with Hotjar to enhancing user engagement through Klaviyo and Yotpo, these tools provide valuable insights and improve conversion rates.
Discover why effective site search is crucial for enhancing user experience on your website. With up to 30% of visitors utilising search functions, optimising these capabilities can significantly increase conversion rates.
Knowing your conversion rate tells you how well your website or landing pages turn visitors into customers, and helps identify areas of improvement. A small increase in this metric can lead to substantial revenue gains.
Leveraging the right Magento plugins can significantly improve user experience through better navigation, streamlined checkouts, personalised recommendations, customer reviews, live chat support, and loyalty programs.
How to maximise your customer support efficiency on Shopify with Gorgias, a powerful tool that streamlines customer service interactions. Manage enquiries from a single dashboard, leveraging automated replies and live chat for quick, personalised support.