Building & construction
Building the solid foundations to create scalable commerce growth for builders’ merchants, building supplies, and the construction industry.
Adapting to the digital landscape in building & construction
The building and construction industry has traditionally relied on face-to-face interactions and manual processes. However, the shift towards eCommerce is undeniable. With buyers now researching and purchasing materials and services online, businesses need to pivot their strategies. Proof’s combined 25 years of eCommerce experience equips us to help companies navigate this change effectively.
Digital transformation is more than just setting up an online store. It involves integrating advanced technologies and adopting a customer-centric approach. Our talented UK team ensures that your business not only transitions smoothly but also thrives in the digital environment.
Brands we're working with
Using data to drive success
Insights through analytics
Enhancing the customer journey
User-centric design
A crucial element of successful eCommerce is user-centric design. A website that is easy to navigate, visually appealing, and responsive can significantly enhance the shopping experience. The team at Proof3 is obsessed with great user experience, ensuring that every touchpoint is designed with the customer in mind.
Our accredited CRO experts employ rigorous testing and analysis to understand user behaviour. This data-driven approach allows us to make informed decisions, optimising every aspect of the user journey. From landing page layouts to checkout processes, we fine-tune each element to maximise conversions.
Personalisation and engagement
In the digital age, personalisation is key to engaging customers. By leveraging customer data, businesses can create personalised experiences that resonate with individual users. This might include tailored product recommendations, personalised email campaigns, or dynamic website content.
Proof’s combined 25 years of eCommerce experience equips us with the tools and knowledge to implement effective personalisation strategies. Our talented team uses advanced analytics to segment your audience and deliver targeted content, driving engagement and increasing sales.
Leveraging data for strategic decisions
Analytics and insights
Data is the backbone of any successful eCommerce strategy. By analysing customer behaviour, businesses can gain valuable insights into what works and what doesn’t. This information is crucial for making informed decisions and optimising strategies for better performance.
Our accredited CRO experts use cutting-edge analytics tools to gather and interpret data. We track key metrics such as conversion rates, bounce rates, and customer lifetime value, providing you with a clear picture of your eCommerce performance. These insights enable us to identify opportunities for improvement and implement effective optimisation techniques.
Continuous optimisation
eCommerce is an ever-evolving field, and continuous optimisation is essential for staying ahead. This involves regularly testing and refining your strategies to ensure they remain effective. From A/B testing to focused user testing groups, our Digital Experience Specialists employ a range of techniques to optimise your eCommerce platform.
The team at Proof3 understands that what works today might not work tomorrow. We stay up-to-date with the latest trends and technologies, ensuring that your business remains competitive. Our proactive approach to optimisation means we’re always looking for ways to enhance your eCommerce performance.
Building customer loyalty
Retention strategies
Customer retention is every bit as important as acquisition. Building loyalty among existing customers can significantly boost your bottom line. Our talented team focuses on creating memorable experiences that keep customers coming back.
Personalisation plays a significant role in retention. By understanding your customers’ preferences and behaviours, we can create tailored experiences that foster loyalty. Our Digital Experience Specialists develop retention strategies that include personalised email campaigns, loyalty programs, and exclusive offers.
Exceptional customer support
Excellent customer support is crucial for retaining customers. In the digital age, this means offering multiple support channels, from live chat to social media. Quick and effective customer service can make a significant difference in customer satisfaction and loyalty.
Main benefits of conversion rate optimisation for building & construction:
Enhanced user experience: Create a seamless and easy shopping experience.
Data-driven insights: Use analytics to make informed decisions and optimise strategies.
Improved customer retention: Keep customers coming back with personalised experiences.
Competitive advantage: Stay ahead of competitors by leveraging the latest optimisation techniques.
Multi-channel management increasing total revenue by 212%
The Road to Success
Just Kampers are one of the world’s leading producers and suppliers of parts and accessories for classic and modern Volkswagens. They have been a big part of the passionate VW community since 1989.
Our role with Just Kampers is multifaceted, working alongside them on Digital Experience Optimisation projects spanning across paid search, search engine optimisation, and conversion rate optimisation for their Adobe Commerce website.
Stephen Gosling - eCommerce Director - Just Kampers
Turning more browsers into buyers
Main benefits of conversion rate optimisation for building & construction
- Enhanced user experience: Create a seamless and enjoyable shopping experience, essential for navigating large product inventories.
- Data-driven insights: Analyse large data sets to remove bias and make better, data-informed decisions, optimising strategies for extensive automotive parts catalogs.
- Improved customer retention: Keep customers coming back with personalised experiences tailored to their specific needs and preferences.
- Competitive advantage: Stay ahead of competitors by leveraging the latest optimisation techniques, crucial in a rapidly evolving market.
- Increased sales and revenue: Boost online sales by removing friction from buying journeys, converting more hard-won visitors into customers.